Stories

Flintobox: Revolutionizing Early Childhood Education with Toys

Flintobox: Revolutionizing Early Childhood Education with Toys

The company’s mission is to design and deliver innovative, STEAM-based learning solutions that nurture creativity, problem-solving, and cognitive development in children. – Flintobox Sometimes we face problems with no existing solutions, compelling us to create our own. This is how Arunprasad Durairaj, Vijaybabu Gandhi, and Shreenidhi Srirangam came together to build Flintobox, transforming challenges into opportunities. The Birth of Flintobox Flintobox is an Indian company producing STEAM-based educational activity boxes for children. STEAM stands for Science, Technology, Engineering, Arts, and Mathematics, blending technical disciplines with the arts to promote creativity, innovation, and problem-solving skills. Flintobox’s Screen-Free Learning Solution for Young Minds Modern parenting struggles include keeping children away from mobile screens. Parents often rely on videos to keep kids engaged, leading to eye problems and reduced attention spans. The founders, being young parents themselves, saw this as a pressing issue. From a Startup to a Million-Subscriber Brand Determined to create a screen-free learning alternative, they developed activity boxes, tested their products, and invested ₹10 lakhs from personal savings. In September 2013, they officially launched Flintobox, providing hands-on learning experiences for kids. Flintobox offers 3-month, 6-month, and 12-month subscriptions, helping children learn 16 essential skills through age-appropriate activities. With over 1 million subscribers, Bengaluru and Chennai alone contribute more than 30% of the company’s revenue. Flintobox has won several prestigious awards, including the “Coolest Startup of 2014” by Business Today and the “Best Start-Up” award at TiECON Chennai in 2017. Flintobox’s Journey and Future Potential Flintobox continues its journey of sparking children’s creativity and curiosity through thoughtfully designed educational boxes. Inspired by flint, a rock that produces sparks when struck, Flintobox symbolizes igniting young minds with innovative learning solutions. Written by : 𝚂𝚘𝚏𝚒𝚊

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The Ticket 9: A Startup Journey

The Ticket 9: A Startup Journey

Managing an event today whether it’s a corporate seminar, music festival, or sports event can be challenging, with countless tasks spanning from invites to registrations and onboarding partners. Ticket 9, a B2B event management startup based in Coimbatore, is revolutionizing this space by automating the traditionally manual processes involved in organizing events. Founded in 2022 by Yazhini Shanmugam and Santhos Premraj, Ticket 9 provides a user-friendly, scalable solution to streamline workflow and empower event planners with powerful, intuitive tools. Founders and Mission The idea behind Ticket 9 was born when co-founders Yazhini Shanmugam, an event enthusiast and CEO, and Santhos Premraj, a Product Architect with years of experience as an event organizer, identified the inefficiencies in manual event management. They envisioned a world where anyone could create, promote, and monetize events easily with minimal reliance on manual work. Premraj, having firsthand experience from organizing large-scale events, aimed to simplify the most tedious tasks for organizers, while Shanmugam focused on building a platform that was accessible for both new and experienced organizers. Together, they developed Ticket 9 as a SaaS platform capable of handling events of all sizes. Evolution and COVID-19 Pivot Though initially focused on physical events, Ticket 9 had to pivot quickly as the COVID-19 pandemic forced event planners to shift online. After releasing a beta version in early 2020, the team adapted to the pandemic’s demands, adding features to support virtual and hybrid events. During this period, they organized over 60 virtual events, including sports, webinars, and meetups with attendee numbers reaching 500+. This adaptation not only showcased Ticket 9’s resilience but also highlighted its flexibility in responding to industry changes. With this agility, Ticket 9 was officially registered in 2022 as Ticket 9 Event Tech Private Limited, positioned to cater to both virtual and in-person event needs. Key Features and Offerings Ticket 9’s platform automates essential event functions, from ticket sales and scheduling notifications to tracking sales. Their QR-based check-in validation system has streamlined the entry process, allowing attendees to use QR codes for quick, accurate verification at entry points. This feature, along with the platform’s ease of use, has made it particularly appealing for organizers managing large crowds. According to Shanmugam, setting up an event on Ticket 9 is as simple as creating an email account, and the platform’s flexibility caters to events of varying scales. In addition, Ticket 9 charges a 5% transaction fee per ticket sold, providing affordable options for organizers. Market Reach and Financials Starting with an investment of ₹18 lakh (around $22,000), Ticket 9 made $23,000 in revenue during its first fiscal year (FY23). Competing with established players like BookMyShow and Paytm Insider, Ticket 9’s focus on automation and user-friendliness has given it a competitive edge in India’s B2B event management space. Industry Impact and Market Potential The global events industry, valued at $887 billion in 2020, is projected to grow to $2,194.40 billion by 2028, with a CAGR of 13.48%. Currently capturing around 0.7% of this market, Ticket 9 is steadily carving out its niche with clients in various cities, including Mumbai, Hyderabad, Pune, and Bengaluru. The Vision Ahead Looking ahead, Ticket 9 aims to expand its operations internationally, with initial focus on the UAE and Singapore. In partnership discussions with UAE-based organizers, Ticket 9’s vision is to become a global leader in automated event management solutions. With a team of 12 committed professionals, they continue to innovate, integrating feedback from users to build even more versatile features. In today’s fast-paced digital age, ticketing and entertainment solutions need to be quick, reliable, and user-friendly. That’s where The Ticket 9 comes in. Founded by a passionate team dedicated to reshaping the ticketing landscape, this startup has carved its place in the industry by offering a seamless platform for purchasing event tickets online.

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The 50-Year Journey: The Nizam Pakku Story

Established in 1975 by M/s S. A. Safiullah & Co., Nizam Pakku has become a prominent brand in South India, celebrated for its exceptional quality and dedication to traditional values. Over the past 50 years, Nizam Pakku has evolved from a local favorite to a symbol of cultural pride, bridging the gap between tradition and modern entrepreneurship. The Beginnings Nizam Pakku’s story began in the bustling markets of Tamil Nadu, where betel nut, or “pakku,” is more than just a commodity—it’s a staple of social rituals and personal habits. Recognizing the cultural importance of betel nuts, the founders of Nizam Pakku aimed to create a product that catered to the traditional tastes of the local population while maintaining the highest standards of quality. From its inception, Nizam Pakku distinguished itself with its exceptional quality. The betel nuts were carefully selected, processed, and packaged to ensure purity and freshness. What set Nizam Pakku apart was its commitment to preserving the authentic Tamil flavor and deep respect for traditional preparation methods. This dedication quickly made Nizam Pakku a household name in Tamil Nadu, synonymous with purity and tradition. Balancing Tradition As the years passed, Nizam Pakku expanded its reach beyond Tamil Nadu while staying true to its roots. The brand embraced modern packaging and marketing techniques, balancing traditional values with contemporary business practices. This approach widened its customer base and introduced the traditional Tamilian betel nut culture to newer generations and diverse demographics. A notable example of the brand’s innovative marketing approach is the famous advertisement that showcases a face transitioning from a young child to an elderly person. This ad symbolizes the brand’s journey through generations, highlighting its enduring appeal across age groups. A Symbol of Tamil Nadu’s Rich Heritage Today, Nizam Pakku stands as a symbol of Tamil Nadu’s rich heritage, bridging the gap between the old and the new. The brand’s journey from a local favorite to a cultural icon reflects the enduring appeal of traditional flavors and the success of businesses that stay true to their roots while evolving with the times. Financial Growth and Market Leadership While specific financial details of Nizam Pakku are not publicly available, the brand’s longevity and market presence indicate strong financial performance. Nizam Pakku has been marketed all over South India for the past 30 years and is considered one of the market leaders in the region. The brand’s tremendous recall among consumers underscores its success in maintaining a loyal customer base and expanding its market reach. Final Thoughts Nizam Pakku’s 50-year journey is a testament to the power of staying true to one’s roots while embracing change. As a brand deeply intertwined with the Tamilian way of life, Nizam Pakku has not only preserved the rich cultural heritage of Tamil Nadu but also adapted to the changing times. The story of Nizam Pakku is not just about betel nuts; it’s about the enduring appeal of tradition, quality, and authenticity in a rapidly changing world.

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From Rs 22 to Rs 1700 Crore ( The story of Vasanth & Co )

From Rs 22 to Rs 1700 Crore ( The story of Vasanth & Co )

H. Vasanthakumar’s entrepreneurial journey is a remarkable story of determination, innovation, and market insight. Started with just Rs 22, now Vasanth & Co is a leading retail chain with a turnover of approximately Rs 1700 crore in Fiscal 2023. Humble Beginnings Vasanthakumar, the founder of Vasanth & Co, embarked on his entrepreneurial journey with humble beginnings. He started his career as a salesman at VGP, a renowned retail chain in India. His experience there taught him valuable lessons in customer relations and business management. With no significant financial backing, Vasanthakumar decided to start his own business in 1978. He began with a small provision shop in Chennai, which a friend had offered him on a rental basis. To make the shop functional, Vasanthakumar had to be resourceful. He made a signboard from a packaging box to save costs and started implementing a unique installment payment scheme that he had observed at VGP. Customers could pay half the product’s price upfront and the remaining amount in installments. This approach allowed him to build a loyal customer base quickly. Growth and Expansion Vasanthakumar’s keen understanding of the market and his focus on customer satisfaction fueled the growth of his business. He expanded his product range to include household appliances and electronics, catering to the growing middle class in Tamil Nadu. Over the years, Vasanth & Co became synonymous with affordable, reliable products and excellent customer service. A key factor in Vasanth & Co’s success was its focus on rural markets. While most competitors were concentrated in urban areas, Vasanthakumar saw potential in rural regions, where consumers had fewer options. By offering installment payment options, he made it easier for rural customers to purchase quality products, thus expanding his customer base significantly. Current Market Position Today, Vasanth & Co is one of South India’s largest retail chains, with over 95 showrooms across Tamil Nadu, Karnataka, Andhra Pradesh, and Kerala. The company has established itself as a leader in the consumer electronics and home appliances sector, with a product portfolio that includes televisions, refrigerators, washing machines, air conditioners, and more. The firm’s success is also reflected in its financial performance. Vasanth & Co’s turnover reached approximately ₹1,700 crore in fiscal 2023, up from ₹1,272 crore in the previous year​ (CRISIL). This growth is a testament to the company’s ability to adapt to market changes and maintain strong relationships with over 40 leading brands. Business Strategy and Future Outlook Vasanth & Co’s business model has always been centered around customer satisfaction. The company offers competitive pricing, flexible payment options, and robust after-sales service, making it a preferred choice for consumers in South India. Vasanthakumar’s emphasis on detail-oriented planning and his ability to navigate challenges have been crucial to the company’s enduring success. Looking ahead, Vasanth & Co plans to continue its expansion across South India, enhancing its product offerings and strengthening relationships with global brands. The company is also focusing on digital transformation, leveraging e-commerce to reach a wider audience. Conclusion Vasanthakumar’s entrepreneurial journey from a small shop in Chennai to establishing one of South India’s largest retail chains, Vasanth & Co, is a remarkable story of vision, resilience, and dedication. Even after his passing in 2020, his legacy continues to influence the retail industry in South India. Vasanthakumar not only built a successful business but also left behind a model of customer-centric retailing that focuses on accessibility, affordability, and after-sales service. His approach to business, particularly his focus on rural markets and installment payment schemes, has inspired many in the industry. Vasanth & Co remains a testament to his innovative strategies and commitment to customer satisfaction. His vision lives on as the company continues to thrive and expand, carrying forward the principles he championed. Vasanthakumar’s story is a powerful reminder that with determination, innovation, and a deep understanding of customer needs, it is possible to turn even the smallest venture into a lasting legacy.

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Ambi Moorthy: Visionary Leader and Entrepreneur

Ambi Moorthy: Visionary Leader and Entrepreneur

Early Career and Founding GoZen.io Ambi Moorthy, CEO and Co-Founder of GoZen.io, has a rich background in product marketing and management. Before launching GoZen.io in January 2022, Ambi served as the Global Head of Partner Development at Zoho Corporation, managing CRM and SaaS partnerships. His extensive experience in the SaaS industry was instrumental in founding GoZen.io with co-founder Rahul. Together, they bootstrapped the company to success, focusing on creating high-quality, user-friendly products that received positive feedback for their UI/UX design. Struggles and Growth Ambi’s entrepreneurial journey was not without its challenges. The transition from a stable corporate role at Zoho to the uncertain terrain of a startup was daunting. Bootstrapping GoZen.io meant that Ambi and his team had to be resourceful and strategic with limited funds. There were times when financial constraints threatened the progress of their projects, requiring them to make tough decisions and prioritize essential features. Despite these challenges, Ambi’s resilience and determination drove the company’s growth. He leveraged his extensive network from his Zoho days to secure early customers and feedback, which was crucial for refining their products. Ambi’s ability to pivot and adapt to market needs helped GoZen.io navigate initial hurdles and achieve significant milestones. Other Ventures Ambi Moorthy’s entrepreneurial journey includes several successful ventures: Contributions to the Startup Ecosystem Ambi Moorthy has significantly contributed to the startup ecosystem through his involvement with the Aalamaram Startup Incubator. This incubator was founded to support first-generation entrepreneurs, especially from tier 2 and tier 3 cities. Aalamaram focuses on long-term R&D, providing a fully equipped workspace, mentorship, and funding to help startups grow without the burden of overhead expenses. Over two years, Aalamaram has incubated 19 startups, created more than 80 jobs, and generated a combined revenue of $1.5 million. This initiative has had a significant economic impact, particularly in less urbanized areas. Mission and Vision Ambi’s mission revolves around creating impactful and innovative SaaS products that enhance business operations while fostering a people-first culture. He emphasizes employee happiness and well-being, believing that a supportive work environment translates into better products and services. Ambi’s vision is to make GoZen a significant player in the SaaS industry, driven by trust, authenticity, and a focus on employee success. His leadership at GoZen.io is characterized by investing in employee happiness, which he believes directly contributes to the company’s success. Thoughts Ambi Moorthy’s leadership and innovative approach have earned him significant praise from various leaders and peers in the startup ecosystem. Colleagues at Zoho Corporation and those involved with his other ventures commend him for his leadership and innovative approach. Leaders in the industry often highlight Ambi’s ability to create impactful products and his dedication to supporting first-generation entrepreneurs through initiatives like the Aalamaram Startup Incubator. His contributions to the startup ecosystem are well-regarded, with many appreciating his mentorship and focus on sustainable business practices. Conclusion Ambi Moorthy exemplifies visionary leadership and dedication to innovation and employee well-being. Through his ventures and contributions to the startup ecosystem, he continues to inspire and drive positive change in the business world. His focus on creating impactful SaaS products, combined with a people-first approach, sets a benchmark for sustainable and responsible entrepreneurship. Ambi’s journey from managing global partnerships at Zoho to founding successful startups demonstrates his commitment to innovation, excellence, and fostering a supportive entrepreneurial environment.

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Agri Inverse: Cultivating a Healthier Future with Vertical Farming

Intro AgriInverse is a pioneering startup dedicated to transforming how food is grown and consumed. By addressing health hazards and promoting sustainable farming practices, AgriInverse offers innovative solutions to modern agricultural challenges. About the Founder Vasanth Murugesan founded AgriInverse with a strong commitment to improving food quality and sustainability. His vision was to create a company that produces healthier food products and promotes cutting-edge farming techniques. What is Vertical Farming? Vertical farming is a revolutionary agricultural method where crops are grown in vertically stacked layers. This technique uses significantly less land and water compared to traditional farming. Practiced indoors, vertical farming provides controlled environments for year-round crop production. This method reduces the need for pesticides and herbicides, ensuring fresher and more nutrient-rich produce. Journey and Startup Struggles The journey of AgriInverse has been one of determination and learning. Developing their flagship product, Fiber G, was no easy feat. This product contains Beta Glucan, which effectively eliminates bad cholesterol (LDL). The team aimed to create a product free from stabilizing chemicals and harmful preservatives while maintaining high quality and great taste. Customer feedback has been encouraging, with high ratings for taste, freshness, and overall quality. AgriInverse received crucial support from Aalamaram, where the company was incubated 1.4 years ago. The mentorship and networking opportunities provided by Aalamaram have been vital in shaping AgriInverse into a sustainable business. Despite these advantages, the startup faced financial challenges in making hydroponic farming accessible. To overcome this, AgriInverse partnered with banks to offer loans to aspiring farmers. Vision and Mission AgriInverse’s vision is to revolutionize food production by promoting healthier and more sustainable farming practices. The company’s mission is to create products that not only offer health benefits but also help repair previous damage to the body. AgriInverse advocates for safer, pesticide-free farming methods and offers a practical course on vertical farming to help individuals grow their own food sustainably and build successful businesses from home. Final Thoughts AgriInverse is more than just a startup; it’s a movement towards healthier living and sustainable agriculture. Vasanth Murugesan believes that persistence, self-discipline, and continuous learning are the keys to success. Drawing from personal experiences, Vasanth emphasizes that mastery takes time and dedication. By promoting vertical farming and creating natural, health-focused products, AgriInverse is paving the way for a healthier and more sustainable future.

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Divo Case Study – Revolutionizing Digital Media and Music in India

Divo Case Study - Revolutionizing Digital Media and Music in India

Introduction Founded in 2012 and officially launched in 2014, Divo has rapidly emerged as a leading force in the digital media and music industry in India and the APAC region. Starting as a small consulting startup, Divo has evolved into a comprehensive platform offering a wide range of services across content creation, distribution, monetization, and marketing. This case study explores the journey of Divo, highlighting its founders, business model, revenue streams, and key learnings that contributed to its remarkable growth and success. Founders Shahir Muneer Shahir Muneer, a seasoned professional with extensive experience in the tech and media sectors, envisioned Divo as a one-stop solution for content creators. His career with major tech firms and his passion for digital media inspired him to bridge the gap for content producers in a fast-evolving digital landscape. His leadership and dedication have been pivotal in steering Divo to its current stature. Vishu Ramaswamy Vishu Ramaswamy brings over 25 years of multi-industry experience, playing a crucial role in Divo’s growth. His deep understanding of the media and marketing industries has been instrumental in shaping Divo’s strategic direction and ensuring the delivery of exceptional services to its clients. His collaboration with Shahir Muneer has been the cornerstone of Divo’s expansion and success. Business Model Initial Focus: Online Video Consulting Divo began as a consulting startup, assisting content producers in building their online video presence. This initial focus laid the groundwork for its future expansion, providing essential support and strategic advice to content creators navigating the digital media landscape. Expansion of Services As the digital media landscape evolved, so did Divo’s service offerings. The company expanded to include: Revenue Model Divo’s revenue model is diverse, encompassing multiple streams to ensure sustainable growth: Key Achievements Major Milestones Noteworthy Collaborations Strategic Insights and Learnings Adaptability and Innovation Divo’s success is rooted in its ability to adapt to the rapidly changing digital media landscape. By continuously evolving its service offerings and embracing new technologies, Divo has maintained its competitive edge. Strong Partnerships Strategic partnerships have been a key driver of Divo’s growth. Collaborations with industry giants like Warner Music India have not only expanded its market reach but also enhanced its capabilities in content distribution and marketing. Talent Development Investing in talent development has been crucial for Divo. The company’s focus on building a strong talent pipeline and retaining experienced professionals has ensured a steady influx of innovative ideas and skilled manpower. Conclusion Divo’s journey from a small consulting startup to a leading digital media and music company in India is a testament to its founders’ vision, strategic foresight, and relentless pursuit of excellence. With a diverse range of services, a robust revenue model, and strong industry partnerships, Divo is poised for continued growth and innovation in the digital media and music industry. For more information, visit divo.in. Aspect Details Founded 2012 (Launched in 2014) Founders Shahir Muneer, Vishu Ramaswamy Headquarters Chennai, India Services Content Creation, Distribution, Monetization, Marketing, Reputation Management Key Clients Sun Network, Warner Music India, A. R. Rahman, Dhanush, Anirudh Ravichander, Yuvan Shankar Raja Revenue Streams Content Distribution Fees, Marketing Services, Subscription Services, Partnerships and Collaborations Key Milestones Partnership with Sun Network, Release of 30,000+ songs, Acquisition by Warner Music India Current Focus Expanding market presence, Enhancing influencer ecosystem, Building a robust talent pipeline Official Website divo.in

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Sudharsanan Ganapathy’s Journey from Engineer to Personal Branding Pioneer

Sudharsanan Ganapathy's Journey from Engineer to Personal Branding Pioneer

Introduction Sudharsanan Ganapathy is an engineer-turned-entrepreneur from Chennai. Raised by a single mother, he chose a non-traditional path, leading to his focus on personal branding and growth hacking. How It Started Sudharsanan shifted from engineering to entrepreneurship, driven by a desire to follow his own aspirations rather than societal expectations. His transformation began when he realized that the world’s expectations didn’t align with his goals. Determined and eager to learn, he transitioned from engineering to entrepreneurship, seeking to explore uncharted territories and forge his own path. He started his journey as a Social Media Marketing Strategist, working as a freelancer from June 2012 to November 2021. During this period, he collaborated with over 100 small business owners, CEOs, and thought leaders, assisting them in digital transition, building their social media profiles, and creating ad campaigns. The Social Company In December 2021, Sudharsanan founded The Social Company to help individuals and businesses enhance their personal brands through authenticity, storytelling, and digital presence. As a Personal Branding Strategist, Sudharsanan’s mission is to unlock the power of personal brands for global impact. He believes that authenticity and effective storytelling can significantly elevate a brand’s presence in the digital world. Current Role In addition to leading The Social Company, Sudharsanan is a Co-Founder at a stealth mode startup based in the San Francisco Bay Area, focusing on community building and entrepreneurship education, starting from March 2024. Key Lesson Sudharsanan’s journey highlights the importance of breaking free from societal norms and embracing authenticity for success. His story teaches us that conformity isn’t the only path to success. By embracing his uniqueness, he discovered untapped potential. Whether you’re an aspiring entrepreneur, artist, or professional, authenticity matters. The world craves genuine voices, and Sudharsanan exemplifies this truth. Takeaways Here are the takeaways from Sudharsanan Ganapathy’s journey: Conclusion Sudharsanan Ganapathy’s journey from engineer to entrepreneur underscores the value of authenticity and the potential of unconventional paths. His work with The Social Company highlights the importance of personal branding in today’s digital age. By breaking free from societal norms and focusing on genuine connections, Sudharsanan has made a significant impact. His story serves as an inspiration for aspiring entrepreneurs and professionals to embrace their unique paths and invest in their personal brands. Through his experiences, Sudharsanan teaches us that success is not solely defined by conformity but by the courage to be authentic and impactful. The lessons from his journey are valuable for anyone looking to carve their own path and make a lasting impression in their field.

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Shining a Light on Sanitation: The Thooya Innovations Story

Shining a Light on Sanitation: The Thooya Innovations Story

Thooya Innovations shines as a guiding light, illuminating a path toward a brighter, more hygienic future. Established in 2021, this Tamilnadu-based startup is on a mission to redefine public toilets, offering a beacon of hope amidst the shadows of neglect. About the Founders At the helm of Thooya Innovations are visionary leaders driven by a passion for social impact: About the Startup Amidst the shadows of neglected public sanitation facilities, Thooya Innovations emerges as a beacon of hope, illuminating the path towards a cleaner, safer, and more dignified future. Founded in 2021, this Tamilnadu-based startup is not just about building toilets; it’s about transforming the very essence of public hygiene. At the heart of Thooya’s ethos lies a profound commitment to addressing the pervasive challenges plaguing public toilets. From dingy corners reeking of neglect to the lack of accessibility for women and the physically challenged, the startup recognizes the urgent need for change. Their solution? A revolutionary approach that blends innovation with empathy, technology with compassion. Thooya Innovations doesn’t just build toilets; they craft experiences. Each facility is meticulously designed to cater to the diverse needs of users, ensuring comfort, safety, and hygiene are paramount. From the moment one steps inside a Thooya toilet, they’re greeted with a sense of relief—a sanctuary amidst the chaos of urban life. But Thooya’s impact extends beyond physical infrastructure. It’s about reshaping mindsets, fostering a culture of cleanliness and respect. By championing open defecation-free cities and advocating for the dignity of service staff, Thooya is driving a societal shift—one toilet at a time. Fueling this mission is a team of dedicated individuals, each bringing their unique talents and perspectives to the table. Led by Mr. Venkatesh C.R., a seasoned entrepreneur with a penchant for the impossible, the Thooya team embodies resilience, innovation, and a relentless pursuit of excellence. But perhaps what truly sets Thooya apart is its unwavering commitment to sustainability. Beyond just building toilets, the startup integrates revenue-generating models like cafes, ensuring the long-term viability of their facilities. It’s not just about providing a service; it’s about creating a self-sustaining ecosystem that benefits both users and communities alike. As Thooya Innovations continues to expand its footprint, its impact reverberates far beyond the confines of physical infrastructure. It’s about restoring dignity, empowering communities, and ultimately, reshaping the narrative of public sanitation. In a world where darkness often prevails, Thooya shines brightly—a testament to the transformative power of innovation and compassion. Vision and Mission Key Takeaways

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Yubi Story – A Fintech Revolutionizing Business Lending in Chennai

Yubi Story - A Fintech Revolutionizing Business Lending in Chennai

In today’s financial landscape, investing in debt instruments emerges as a lucrative avenue, crucial for sustaining economic momentum. Within this domain, the debt market plays a pivotal role, offering a diverse array of investment opportunities. Among its offerings, secured and unsecured debts stand as prominent categories, shaping the financial landscape and propelling economic growth. Yubi’s Genesis and Evolution Established in 2020 as ‘CredAvenue,’ now rebranded as ‘Yubi,’ the company emerged as a leading player in India’s debt marketplace. Founded by Gaurav Kumar and Vineet Sukumar in Chennai, Yubi embarked on a mission to revolutionize India’s debt markets, catering to the diverse capital needs of businesses. Initially conceived as a credit infrastructure platform, CredAvenue aimed to streamline debt transactions, serving as a comprehensive hub for market participants. In June 2022, the company underwent a transformative rebranding, adopting the name ‘Yubi’ to signify its expanded vision and global aspirations. With a renewed focus on becoming a ubiquitous presence in the loan ecosystem, Yubi seeks to unlock the true potential of enterprises by enhancing access to capital. Founders and Leadership At the helm of Yubi are Gaurav Kumar and Vineet Sukumar, seasoned professionals with a wealth of experience in the financial sector. Gaurav Kumar, also the CEO, brings a distinguished track record, having founded successful ventures like Northern Arc Capital and Vivriti Capital. With a vision to drive change through innovation, the founders lead Yubi’s journey towards reshaping the debt finance landscape. Yubi’s Mission and Vision Yubi’s mission revolves around creating a transparent, responsible, and trusted financial solution, facilitating the realization of dreams into reality. The company envisions expanding the debt market, empowering Indian businesses with enhanced funding opportunities to fuel growth and innovation. Yubi’s Offerings Yubi’s comprehensive platform offers a range of products tailored to meet diverse capital requirements: Business Model and Revenue Streams As a digital marketplace intermediary, Yubi connects businesses with a vast network of lenders and investors, streamlining the borrowing process. The company generates revenue through: Growth Trajectory and Future Plans Yubi’s growth trajectory is marked by its expanding presence, diverse product offerings, and a robust network of enterprises and lenders. With plans to migrate to Oracle Cloud Infrastructure (OCI), the company aims to enhance its IT capabilities, leveraging advanced services for improved performance and scalability. As Yubi continues to innovate and expand its footprint, it remains poised to redefine India’s debt market landscape, unlocking new avenues of growth and prosperity for businesses nationwide. By embracing innovation and fostering trust, Yubi paves the way for a dynamic and inclusive financial ecosystem, propelling India’s economic aspirations forward. Also read : The Story of Tamilpreneur

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